Course Description |
The aim of the module is to explore business creation and growth as a multidimensional phenomenon in both independent and corporate settings. By linking theory and practice the module aims to provide students an entrepreneurial perspective and hands-on experience in the development of new business venture. Upon completion of this module, students will be able to acquire entrepreneurial spirit and be enterprising in all walks of life. In addition to that, students will be able to understand how successful entrepreneurs craft, discover, and differentiate profitable and durable ideas; better understand creativity and the impact of individual differences on creative results; research, recognize and assess business opportunities; analyze the feasibility of a new business, develop a feasible Business Plan.
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