Course Detail
| Course Title | Language and Culture |
| Course Code | ICEG 344 |
| Credit | 4 |
| Semester Offered | 1, 2, 3 |
| Duration of Courses | |
| Degree | Undergraduate |
| Programme | Bachelor of Business Administration in Marketing (International Program) |
| Course Description | An examination of the interplay between language and culture; the Sapir/Whorf hypothesis, culture and vocabulary, culture and interaction styles, culture and discourse styles, contrastive semantics, and contrastive rhetoric, including non-verbal and paralanguage. |
| Prerequisite | ICCM 106 or ICCM 112 |
| Other Description | |
| Language of Instruction |